To get a decent cup of coffee.
Yes, something as simple as that.
We all have our favourite places, ours is a coffee franchise called Zaraffas. It has a giraffe as its logo, and an African motif to remind us of something, perhaps that they make good coffee, or the coffee comes from Africa.
Problem is, it’s been going downhill. It’s happened before, and I suspect it’s all in the name of making more money, and not being interested in the customer’s desire for a good cup of coffee.
It started out as being the best compared to a lot of other places, like Coffee Club, like Starbucks, and others. I never liked Starbucks, and my hate affair began in New York, and spread back home. Their coffee is far to weak for a double shot. Perhaps only in China does Starbucks shine, or the fact it was the only coffee franchise we could believe was safe.
But, back to Zaraffas, recently the coffee has been getting weaker, which for a double shot, is odd. You might put it down to the fact staff turnover was high, and some were still learning to be baristas, but then, the people we used to rely on made the coffee, and it was still weak.
A double shot went to a triple shot. Slight improvement, but it gradually got worse. There’s only two excuses, they changed coffee beans to a cheaper brand, or they’re not putting as much coffee in the strainer. That, I learned, when looking up the making of coffee, can be critical. It needs to be tamped down tightly to get a good brew.
So, we went elsewhere, a place called Merlo. It’s cheaper, but the results are completely different. A double shot is a true double shot, it tastes better, much better. Different beans.
There’s another place just around the corner, that had organic coffee. More expensive, but you can really taste the difference.
I’m sad, but we don’t go to our usual place unless it’s on the way home. Life’s too short to be compromising, especially where coffee is concerned.
And, just as a matter of interest, while in New York for a week, I went to the same coffee shop every morning, and never got the same cup of coffee for each of the days. A double shot, latte with two sugars had so many different connotations, by the third day, it became a game, until I realised they didn’t make coffee the same as we have in Australia. There they just push a button.
Perhaps that’s part of the coffee drinkers adventure there, you never know what you’re going to get. In the end, I settled for the brewed coffee and vanilla milk in the hotel’s breakfast bar.