An excerpt from “Sunday in New York”

Now available on Amazon at:  https://amzn.to/2H7ALs8

…

Williams’ Restaurant, East 65th Street, New York, Saturday, 8:00 p.m.

We met the Blaines at Williams’, a rather upmarket restaurant that the Blaines frequently visited and had recommended.

Of course, during the taxi ride there, Alison reminded me that with my new job, we would be able to go to many more places like Williams’.  It was, at worst, more emotional blackmail, because as far as Alison was concerned, we were well on our way to posh restaurants, the Trump Tower Apartments, and the trappings of the ‘executive set’.

It would be a miracle if I didn’t strangle Elaine before the night was over.  It was she who had filled Alison’s head with all this stuff and nonsense.

Aside from the half-frown, half-smile, Alison was looking stunning.  It had been months since she had last dressed up, and she was especially wearing the dress I’d bought her for our 5th anniversary that cost a month’s salary.  On her, it was worth it, and I would have paid more if I had to.  She had adored it and me, for a week or so after.

For tonight, I think I was close to getting back on that pedestal.

She had the looks and figure to draw attention, the sort movie stars get on the red carpet, and when we walked into the restaurant, I swear there were at least five seconds of silence, and many more gasps.

I even had a sudden loss of breath earlier in the evening when she came out of the dressing room.  Once more, I was reminded of how lucky I was that she had agreed to marry me.  Amid all those self-doubts, I couldn’t believe she had loved me when there were so many others out there who were more appealing.

Elaine was out of her seat and came over just as the Head Waiter hovered into sight.  She personally escorted Alison to the table, allowing me to follow like the Queen’s consort, while she and Alison basked in the admiring glances of the other patrons.

More than once, I heard the muted question, “Who is she?”

Jimmy stood, we shook hands, and then we sat together.  It was not the usual boy, girl, boy, girl seating arrangement.  Jimmy and I on one side and Elaine and Alison on the other.

The battle lines were drawn.

Jimmy was looking fashionable, with a permanent blade one beard, unkempt hair, and a designer dinner suit that looked like he’d slept in it.  Alison insisted I wear a tuxedo, and I looked like the proverbial penguin or just a thinner version of Alfred Hitchcock.

The bow tie had been slightly crooked, but just before we stepped out, she had straightened it.  And took the moment to look deeply into my soul.  It was one of those moments when words were not necessary.

Then it was gone.

I relived it briefly as I sat and she looked at me.  A penetrating look that told me to ‘behave’.

When we were settled, Elaine said, in that breathless, enthusiastic manner of hers when she was excited, “So, Harry, you are finally moving up.”  It was not a question, but a statement.

I was not sure what she meant by ‘finally’, but I accepted it with good grace.  Sometimes, Elaine was prone to using figures of speech I didn’t understand.  I guessed she was talking about the new job.  “It was supposed to be a secret.”

She smiled widely.  “There are no secrets between Al and me, are there, Al?”

I looked at ‘Al’ and saw a brief look of consternation.

I was not sure Alison liked the idea of being called Al.  I tried it once and was admonished.  But it was interesting that her ‘best friend forever’ was allowed that distinction when I was not.  It was, perhaps, another indicator of how far I’d slipped in her estimation.

Perhaps, I thought, it was a necessary evil.  As I understood it, the Blaines were our mentors at the Trump Tower, because they didn’t just let ‘anyone’ in.  I didn’t ask if the Blaines thought we were just ‘anyone’ before I got the job offer.

And then there was that look between Alison and Elaine, quickly stolen before Alison realised I was looking at both of them.  I was out of my depth, in a place I didn’t belong, with people I didn’t understand.  And yet, apparently, Alison did.  I must have missed the memo.

“No,” Alison said softly, stealing a glance in my direction, “No secrets between friends.”

No secrets.  Her look conveyed something else entirely.

The waiter brought champagne, Krug, and poured glasses for each of us.  It was not the cheap stuff, and I was glad I brought a couple of thousand dollars with me.  We were going to need it.

Then, a toast.

To a new job and a new life.

“When did you decide?”  Elaine was effusive at the best of times, but with the champagne, it was worse.

Alison had a strange expression on her face.  It was obvious she had told Elaine it was a done deal, even before I’d made up my mind.  Perhaps she’d assumed I might be ‘refreshingly honest’ in front of Elaine, but it could also mean she didn’t really care what I might say or do.

Instead of consternation, she looked happy, and I realised it would be churlish, even silly, if I made a scene.  I knew what I wanted to say.  I also knew that it would serve little purpose provoking Elaine or upsetting Alison.  This was not the time or the place.  Alison had been looking forward to coming here, and I was not going to spoil it.

Instead, I said, smiling, “When I woke up this morning and found Alison missing.  If she had been there, I would not have noticed the water stain on the roof above our bed, and decided there and then how much I hated the place.” I used my reassuring smile, the one I used with the customers when all hell was breaking loose, and the forest fire was out of control.  “It’s the little things.  They all add up until one day …”  I shrugged.  “I guess that one day was today.”

I saw an incredulous look pass between Elaine and Alison, a non-verbal question; perhaps, is he for real?  Or, I told you he’d come around.

I had no idea the two were so close.

“How quaint,” Elaine said, which just about summed up her feelings towards me.  I think, at that moment, I lost some brownie points.  It was all I could come up with at short notice.

“Yes,” I added, with a little more emphasis than I wanted.  “Alison was off to get some studying in with one of her friends.”

“Weren’t the two of you off to the Hamptons, a weekend with some friends?” Jimmy piped up and immediately got the ‘shut up, you fool’ look that cut that line of conversation dead.  Someone forgot to feed Jimmy his lines.

It was followed by the condescending smile from Elaine, and “I need to powder my nose.  Care to join me, Al?”

A frown, then a forced smile for her new best friend.  “Yes.”

I watched them leave the table and head in the direction of the restroom, looking like they were in earnest conversation.  I thought ‘Al’ looked annoyed, but I could be wrong.

I had to say Jimmy looked more surprised than I did.

There was that odd moment of silence between us, Jimmy still smarting from his death stare, and for me, the Alison and Elaine show.  I was quite literally gob-smacked.

I drained my champagne glass, gathering some courage and turned to him.  “By the way, we were going to have a weekend away, but this legal tutorial thing came up.  You know Alison is doing her law degree.”

He looked startled when he realised I had spoken.  He was looking intently at a woman several tables over from us, one who’d obviously forgotten some basic garments when getting dressed.  Or perhaps it was deliberate.  She’d definitely had some enhancements done.

He dragged his eyes back to me.  “Yes.  Elaine said something or other about it.  But I thought she said the tutor was out of town and it had been postponed until next week.  Perhaps I got it wrong.  I usually do.”

“Perhaps I’ve got it wrong.”  I shrugged as the dark thoughts started swirling in my head again.  “This week or next, what does it matter?”

Of course, it mattered to me, and I digested what he said with a sinking heart.  It showed there was another problem between Alison and me; she might have been telling me lies.  If what he said was true and I had no reason to doubt him, where was she going tomorrow morning, and had she really been with a friend studying today?

We poured some more champagne, had a drink, then he asked, “This promotion thing, what’s it worth?”

“Trouble, I suspect.  Definitely more money, but less time at home.”

“Oh,” raised eyebrows.  Obviously, the women had not talked about the job in front of him, or, at least, not all the details.  “You sure you want to do that?”

At last, the voice of reason.  “Me?  No.”

“Yet you accepted the job.”

I sucked in a breath or two while I considered whether I could trust him.  Even if I couldn’t, I could see my ship was sinking, so it wouldn’t matter what I told him, or what Elaine might find out from him.  “Jimmy, between you and me, I haven’t as yet decided one way or another.  To be honest, I won’t know until I go up to Barclay’s office and he asks me the question.”

“Barclay?”

“My boss.”

“Elaine’s doing a job for a Barclay who recently moved into the tower a block down from us.  I thought I recognised the name.”

“How did Elaine get the job?”

“Oh, Alison put him onto her.”

“When?”

“A couple of months ago.  Why?”

I shrugged and tried to keep a straight face, while my insides were churning up like the wake of a supertanker.  I felt sick, faint, and wanted to die all at the same moment.  “Perhaps she said something about it, but it didn’t connect at the time.  Too busy with work, I expect.  I think I seriously need to get away for a while.”

I could hardly breathe, my throat was constricted, and I knew I had to keep it together.  I could see Elaine and Alison coming back, so I had to calm down.  I sucked in some deep breaths and put my ‘manage a complete and utter disaster’ look on my face.

And I had to change the subject, quickly, so I said, “Jimmy, Elaine told Alison, who told me, you were something of a guru of the cause and effects of the global economic meltdown.  Now, I have a couple of friends who have been expounding this theory …”

Like flicking a switch, I launched into the well-worn practice of ‘running a distraction’, like at work when we needed to keep the customer from discovering the truth.  It was one of the things I was good at, taking over a conversation and pushing it in a different direction.  It was salvaging a good result from an utter disaster, and if ever there was a time that it was required, it was right here, right now.

When Alison sat down and looked at me, she knew something had happened between Jimmy and me.  I might have looked pale or red-faced, or angry or disappointed, but it didn’t matter.  If that didn’t seal the deal for her, the fact that I took over the dining engagement did.  She knew well enough that the only time I did that was when everything was about to go to hell in a handbasket.  She’d seen me in action before and had been suitably astonished.

But I got into gear, kept the champagne flowing and steered the conversation, as much as one could from a seasoned professional like Elaine, and, I think, in Jimmy’s eyes, he saw the battle lines and knew who took the crown on points.  Neither Elaine nor Jimmy suspected anything, and if the truth be told, I had improved my stocks with Elaine.  She was at times both surprised and interested, even willing to take a back seat.

Alison, on the other hand, tried poking around the edges, and, once when Elaine and Jimmy had got up to have a cigarette outside, questioned me directly.  I chose to ignore her and pretend nothing had happened, rather than tell her how much I was enjoying the evening.

She had her ‘secrets’.  I had mine.

At the end of the evening, when I got up to go to the bathroom, I was physically sick from the pent-up tension and the implications of what Jimmy had told me.  It took a while for me to pull myself together; so long, in fact, that Jimmy came looking for me.  I told him I’d drunk too much champagne, and he seemed satisfied with that excuse.  When I returned, both Alison and Elaine noticed how pale I was, but neither made any comment.

It was a sad way to end what was supposed to be a delightful evening, which, to a large degree, it was for the other three.  But I had achieved what I set out to do: to play them at their own game, watching the deception once I knew there was one, as warily as a cat watches its prey.

I had also discovered Jimmy’s real calling; a professor of economics at the same University Alison was doing her law degree.  It was no surprise in the end, on a night where surprises abounded, that the world could really be that small.

We parted in the early hours of the morning, a taxi whisking us back to the Lower East Side, another taking the Blaines back to the Upper West Side.  But, in our case, as Alison reminded me, it would not be for much longer.  She showed concern for my health and asked me what was wrong.  It took all the courage I could muster to tell her it was most likely something I ate and the champagne, and that I would be fine in the morning.

She could see quite plainly it was anything other than what I told her, but she didn’t pursue it.  Perhaps she just didn’t care what I was playing at.

And yet, after everything that had happened, once inside our ‘palace’, the events of the evening were discarded, like her clothing, and she again reminded me of what we had together in the early years before the problems had set in.

It left me confused and lost.

I couldn’t sleep because my mind had now gone down that irreversible path that told me I was losing her, that she had found someone else, and that our marriage was in its last death throes.

And now I knew it had something to do with Barclay.

…

© Charles Heath 2015-2026

Sunday In New York

The cinema of my dreams – I always wanted to see the planets – Episode 55

Those following ships had almost caught up.

…

“On screen.”

A similar-looking man to the last appeared.  We were only just beginning to grapple with successful cloning, and I wondered if those who were driving the projects were visitors from this galaxy.

If they were on our world, wouldn’t they be trying to use their knowledge, if not for avarice, but to help, or worse, to eradicate us as a threat?

It was too much for me to concern myself, that was for the high council to discuss and take action.

“Captain, I represent Krulaxl, the traditional home world of Princess Adwenana, and formally request her release into our protection.”

“Captain.  For what reason?”

“That is not within my preview to discuss.  You can be assured that no harm will come to her.”

“Everybody keeps telling me no harm will come to her, and yet they refuse to tell me about the purpose behind their request.  I have discussed the Foroi’s intentions, and I will discuss yours with or without the real reason, but I suspect her response will be the same, she’d rather be recruited as a crew member of my ship that to leave it.  Care to explain why that is so?”

“I cannot.  Perhaps she is still traumatised from years of incarceration at the hands of the Foroi.”

“And yet there were no signs of ill-treatment.”

“They are very skilled at hiding their methods of torture which I assure you they visit upon all their prisoners.”

“Good to know.  I shall speak to you again after I put your request to her.”

The comms officer ended the transmission.

Burke, one of the science officers said, “Captain, the new vessel has been scanning our ship, and tried several times to take the Princess.”

Of course, they had.  Engage in a distraction while executing their true purpose.

“All divisions on alert for intruders,” I said, adding, “Let’s lift the threat level to blue.”  There were only two after that: red, battle stations, an attack imminent, and black, we had been boarded and potential loss of control of the ship.

Our simulations of a black alert always seemed to end in a shambles, so I hoped it didn’t get to that.

“Number One, take charge.  No more communications until I return.”

I’m sure by now the Princess was tired of seeing me.  Certainly, when I arrived on her doorstep, it was surprising to see a wry smile rather than deep concern.

“If you keep visiting me like this, the crew are going to suspect we are having a clandestine affair.”

“That would only be the case if you were spoken for.”

She looked puzzled

“You already had a partner.  We also call it cheating because we like the idea of monogamy.”

“We’re not that old-fashioned, but some still insist on the old ways.  But no, I am not spoken for as you suggest.”

“And I have no other intentions or motives other than to protect you.”

It was odd to be having this type of discussion while five enemy ships with questionable intentions were nearby.  I was sure the General and his team were in their element formulating attack plans, the first military operation in outer space.

It was the stuff of legends and names for high schools.

“The new arrivals have made their intentions clear.  They want to take you to their version of safety.  They claim you are a Princess from Krulaxl.”

“They would be correct.  But that planet and people have been crushed and annexed by the Foroi, so they are pretending to be something they are not “

“Not a chance they are the resistance if the original citizens of Krulaxl could fight back?”

“It would be highly unlikely.  At the time of the invasion, we were much like the equivalent of the Stone Age man on your planet versus your people in the 20th century.”

I had a hard time visualising her in a Stone Age dress.  Or perhaps that was unwise.  Like others from this galaxy, she had a very persuasive manner and was someone who was used to getting what she wanted.

“Have you considered my suggestion?”

“To join the crew?”

“Or I could be so much more for you.”

It took a moment to read between the lines, and it was disconcerting.  Was this also a trait of these people?

“If I have given you any reason to think that my intentions were anything other than honourable, I apologise.  It simply isn’t the case.”

“You don’t like me?”

“It’s not a matter of whether I like you or not; it is a matter of propriety, and as Captain, I have to set an example.  That might not happen on your planet, but it does on mine.”

“Then I am sorry.  I meant no disrespect.  It’s just a more preferable option than leaving this ship.”

“Staying here might cause a great many deaths to my people, and I have to weigh that up against what may or may not be best for you.”

“If I go with either of them, more of my people will die, one way or another.”

The very definition of being between a rock and a hard place.

“Then how do we resolve this problem?  If I agree to let you stay on this ship, you have to prove to me you have a purpose.”

“Perhaps I could mediate a truce between the peoples of our worlds.  It’s clear to me that if the Krulaxl need me, if that’s why they’re here, then their uprising needs a figurehead, a reason to continue.  And if the Foroi are here, they know the battle is slipping.  It may present an opportunity to increase your profile and that of your planet.”

“You do realise the moment you leave this room, they will take you off the ship.”

“Not if they are forced to come here.”

An interesting thought.

“It’s an interesting scenario.  I’ll be back.”

…

© Charles Heath 2021-2024

NaNoWriMo – April – 2026 – Day 12

It was a day like no other.

Oops, been watching Romancing the Stone again, and that catchy line caught my attention. Perhaps I can use it somewhere, one day.

But…

The project is proceeding on course, adhering more to the outline than less, and it’s looking good.

I know just in saying that the ship is about to founder on a reef, so I’ll brace myself.

Today’s quota of words is done early, so I can sit down soon and do the crossword over a cup of coffee while waiting for dinner to cook in the oven.

Perhaps we might have a New Zealand Sauvignon Blanc with dinner. What I’ve noticed with these is that they are not all the same; some actually taste terrible, and some are quite exquisite. I suspect it might be where they grow the grapes, even if it is in the same region.

And, later, I’ll take another look at the sidebar I decided to add and flesh it out a little more. In view of what is happening, it is rather fortuitous that it came out of left field because it will serve as a reminder that being home doesn’t mean they’re safe.

365 Days of writing, 2026 – 85

Day 85 – Writing to please yourself

…

Writing for Yourself vs. Writing for an Audience

Why trying to please a “target reader” can lead you straight into a creative dead‑end—and how embracing your own voice can actually broaden your reach.


1. The Age‑Old Dilemma

Every writer, from the novice journal keeper to the seasoned novelist, has heard the mantra: “Know your audience.” In marketing circles, it’s a golden rule, in academic circles, it’s a prerequisite for a good paper, and in creative writing workshops, it’s often presented as a safety net: “If you write for someone who actually wants to read your work, you’ll have a better chance of success.”

But there’s a darker side to that advice. When the phrase “target audience” becomes a prescriptive checklist, it can morph into a self‑imposed prison. You start asking:

* Should I tone down my humour because “my readers don’t get sarcasm”?*
* Do I need to avoid political opinions because “my audience is 50‑something retirees”?*
* Must I keep my protagonist’s journey “relatable” in a way that feels forced?*

The result? A story that sounds less like you and more like a diluted version of what you think they want. In the worst cases, the writing turns bland, generic, and ultimately forgettable.


2. The Myth of the “Perfect Reader”

The idea that a single, monolithic reader exists—someone who will love everything you write—is a comforting illusion. In reality:

Reader TypeTypical ExpectationReality
The “Ideal Fan”Loves every plot twist, character, and stylistic quirk.No one loves everything; even the biggest fans have pet peeves.
The “Critical Scholar”Demands flawless structure and deep subtext.Even experts can disagree on what qualifies as “deep.”
The “Casual Browser”Wants light, easy‑to‑digest content.They might actually crave something thought‑provoking if presented well.
The “Niche Enthusiast”Wants high‑level technical detail.Over‑explaining can alienate newcomers; under‑explaining can feel lazy.

Because each individual brings a unique mix of experience, mood, and personal bias to the page, any attempt to write for a single archetype is fundamentally speculative. You can only guess what will click, and even the most data‑driven predictions can’t account for the serendipitous spark that makes a reader fall in love with a line.


3. Writing for You: The Unexpected Advantage

When you write primarily for yourself, a few things happen that actually help reach a broader audience:

What Happens When You Write for YourselfWhy It Helps the Reader
Authentic Voice EmergesReaders pick up on sincerity. A genuine tone feels trustworthy and invites empathy.
Risk‑Taking Becomes NaturalYou’re more willing to experiment with structure, language, or theme—creating fresh experiences for the reader.
Consistency Beats ConformityA clear personal style becomes a brand. Readers know what to expect (and love it), even if the genre shifts.
Passion Fuels PersistenceWriting is hard. When the work matters to you, you’re more likely to edit, rewrite, and polish.

Think of it as a two‑way street: the more you love what you write, the more chance there is that someone else will love it too. Authenticity is magnetic; calculated pandering is often invisible.


4. Real‑World Examples

AuthorWhat They DidResult
Haruki MurakamiWrote stories about jazz bars, cats, and surreal parallel worlds because those obsessions fascinated him.Global cult following; readers across continents adore his “oddly specific” voice.
David MitchellMixed historical fiction with speculative sci‑fi purely because he loved the “what‑if” of time travel.Critical acclaim and a wildly diverse readership attracted to his genre‑bending narratives.
Samantha “Sam” Cole (fictional indie blogger)Abandoned a “listicle for millennials” plan, wrote a personal essay on grief because it had to be said.The post went viral, resonating with readers of all ages who recognized its raw honesty.

These writers didn’t start with a spreadsheet of demographics; they started with curiosity, annoyance, awe, or pure love for a subject. The audience grew organically around that core.


5. Practical Strategies: How to Prioritise Your Voice Without Ignoring Readers

You don’t have to swing the pendulum completely to “write only for yourself.” Here’s a balanced workflow that preserves authenticity while still being considerate of readers:

  1. Start in the “Me‑Zone”
    • Freewrite for 15–20 minutes with the intention only of getting your own thoughts down. No audience in mind.
    • Ask yourself: What excites me? What irritates me? What can’t I stop thinking about?
  2. Step Back & Identify the Core
    • Highlight the central emotion or hook that made you write in the first place. This is the seed that will interest readers.
  3. Empathy Check
    • Switch hats: If a reader stumbled on this piece tomorrow, what would they need to understand the core quickly?
    • Tip: Write a one‑sentence pitch for a complete stranger. If you can convey the essence, you’re likely on the right track.
  4. Selective Polishing
    • Remove self‑censorship that dilutes your voice (e.g., “Maybe I shouldn’t use that slang”).
    • Add clarity where needed (explain a term, give context) without compromising tone.
  5. Feedback Loop
    • Share with a small, trusted group who value honesty over flattery. Ask: “Did my voice feel genuine? Was anything confusing?”
    • Use their notes to tighten the piece, not to rewrite it in their image.
  6. Release & Observe
    • Publish. Watch the comments, metrics, and, most importantly, your own emotional response.
    • If you feel proud, that pride will translate into future work that continues to attract kindred readers.

6. “What If” Scenarios: When Audience‑First Fails

ScenarioWhat Went WrongLesson Learned
A romance novelist writes only “safe” love‑stories to please the “mainstream market.”Stories lack tension; readers feel the plot is predictable and disengage.Authentic conflict—whether internal or external—drives investment.
A tech blogger avoids jargon to appeal to “non‑techies.”Content becomes vague; both novices and experts feel the article is unhelpful.Clarity doesn’t require “dumbing down”; it requires thoughtful explanation.
A poet tries to mimic the style of a bestselling poet to capture their fanbase.The work feels derivative; critics call it “imitative.”Originality beats mimicry; readers can spot a copycat from a mile away.

These cautionary tales reinforce the central truth: no amount of market research can substitute for genuine curiosity and personal investment. When you start building your work on the sand of “what I think they want,” you risk losing the solid foundation of your own voice.


7. The Sweet Spot: “Write for Yourself and Invite Others In”

Think of writing as hosting a party you love. You decorate the space, choose the playlist, and cook the food because you enjoy it. Then, you open the door and welcome guests. If the vibe feels authentic, the guests will stay, chat, and maybe even bring friends. If the party feels forced, no one will linger.

In practice, that means:

  • Let your passion be the headline. Your enthusiasm is contagious.
  • Use empathy as the entryway. A brief moment of “what would a reader need?” can help bridge the gap without muting your voice.
  • Accept that you’ll never please everyone. The goal isn’t universal approval; it’s a connection with those who resonate.

8. Takeaway Checklist

✅I’m writing because…
1I’m fascinated, angry, or moved by the subject.
2I have a unique angle that I can’t find elsewhere.
3I’m excited to experiment with form or language.
4I’m willing to edit for clarity, not for conformity.
5I’m open to feedback that enhances my voice, not replaces it.

If you can answer “yes” to at least three of these, you’re likely steering toward a piece that speaks both to you and, organically, to readers.


9. Final Thought

“Write for yourself, but don’t forget the world is listening.”

That paradox captures the sweet spot most writers chase: authenticity as your compass, empathy as your map. When you let your inner compass guide you, you’ll find that the world—sometimes unexpectedly—shows up at the destination you never planned.

So the next time you sit down at the keyboard, ask yourself: What would I write if no one were watching? Then, once the words flow, give them a quick glance to make sure the door is open enough for someone else to step inside.

Write boldly, edit kindly, and watch as the right readers find you—because they’ll be looking for the voice you could only have written.


Happy writing, and may your pages always feel like home.


If this post resonated with you, feel free to share your own experiences in the comments. How have you balanced personal passion with audience awareness?

Skeletons in the closet, and doppelgangers

A story called “Mistaken Identity”

…

How many of us have skeletons in the closet that we know nothing about? The skeletons we know about generally stay there, but those we do not, well, they have a habit of coming out of left field when we least expect them.

In this case, when you see your photo on a TV screen with the accompanying text that says you are wanted by every law enforcement agency in Europe, you’re in a state of shock, only to be compounded by those same police, armed and menacing, kicking the door down.

I’d been thinking about this premise for a while after I discovered my mother had a boyfriend before she married my father, a boyfriend who was, by all accounts, the man who was the love of her life.

Then, in terms of coming up with an idea for a story, what if she had a child by him that we didn’t know about, which might mean I had a half-brother or sister I knew nothing about. It’s not an uncommon occurrence from what I’ve been researching.

There are many ways of putting a spin on this story.

Then, in the back of my mind, I remembered a story an acquaintance at work was once telling us over morning tea, that a friend of a friend had a mother who had a twin sister and that each of the sisters had a son by the same father, without each knowing of the father’s actions, both growing up without the other having any knowledge of their half brother, only to meet by accident on the other side of the world.

It was an encounter that in the scheme of things might never have happened, and each would have remained oblivious of the other.

For one sister, the relationship was over before she discovered she was pregnant, and therefore had not told the man he was a father. It was no surprise the relationship foundered when she discovered he was also having a relationship with her sister, a discovery that caused her to cut all ties with both of them and never speak to either from that day.

It’s a story with more twists and turns than a country lane!

And a great idea for a story.

That story is called ‘Mistaken Identity’.

Sayings: Beyond the pale

I’ve often said, when espying an injustice that was so outrageously displayed that no one could miss it, as being beyond the pale.

The pale within a fence became an area of land within a boundary, such as a county, and then areas within Ireland that were held by the British. As these became smaller, those areas were deemed to be uncivilised.

This, in modern parlance, beyond the pale refers to someone’s behaviour being outside the accepted norm.

There’s also…

In a word: Pale

Which is the colour of the face of a person who is usually desperately unwell?

As distinct from a pale face, a white man is described by the American Indians. This, sadly, was learned from American westerns, motion pictures that told a rather interesting version of events between the Indians and the new settlers.

Paleface was in one movie, in particular, Bob Hope.

A pale can also be a single upright piece of wood in a fence.

Something could pale into significance or be a pale imitation of a better-quality article.

Not to be confused with a pail, which is a bucket, wooden or otherwise, that holds liquids.

The most famous of which is that which Jack and Jill went up a hill to fetch a pail of water, and, well, you know how that ended.

365 Days of writing, 2026 – 85

Day 85 – Writing to please yourself

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Writing for Yourself vs. Writing for an Audience

Why trying to please a “target reader” can lead you straight into a creative dead‑end—and how embracing your own voice can actually broaden your reach.


1. The Age‑Old Dilemma

Every writer, from the novice journal keeper to the seasoned novelist, has heard the mantra: “Know your audience.” In marketing circles, it’s a golden rule, in academic circles, it’s a prerequisite for a good paper, and in creative writing workshops, it’s often presented as a safety net: “If you write for someone who actually wants to read your work, you’ll have a better chance of success.”

But there’s a darker side to that advice. When the phrase “target audience” becomes a prescriptive checklist, it can morph into a self‑imposed prison. You start asking:

* Should I tone down my humour because “my readers don’t get sarcasm”?*
* Do I need to avoid political opinions because “my audience is 50‑something retirees”?*
* Must I keep my protagonist’s journey “relatable” in a way that feels forced?*

The result? A story that sounds less like you and more like a diluted version of what you think they want. In the worst cases, the writing turns bland, generic, and ultimately forgettable.


2. The Myth of the “Perfect Reader”

The idea that a single, monolithic reader exists—someone who will love everything you write—is a comforting illusion. In reality:

Reader TypeTypical ExpectationReality
The “Ideal Fan”Loves every plot twist, character, and stylistic quirk.No one loves everything; even the biggest fans have pet peeves.
The “Critical Scholar”Demands flawless structure and deep subtext.Even experts can disagree on what qualifies as “deep.”
The “Casual Browser”Wants light, easy‑to‑digest content.They might actually crave something thought‑provoking if presented well.
The “Niche Enthusiast”Wants high‑level technical detail.Over‑explaining can alienate newcomers; under‑explaining can feel lazy.

Because each individual brings a unique mix of experience, mood, and personal bias to the page, any attempt to write for a single archetype is fundamentally speculative. You can only guess what will click, and even the most data‑driven predictions can’t account for the serendipitous spark that makes a reader fall in love with a line.


3. Writing for You: The Unexpected Advantage

When you write primarily for yourself, a few things happen that actually help reach a broader audience:

What Happens When You Write for YourselfWhy It Helps the Reader
Authentic Voice EmergesReaders pick up on sincerity. A genuine tone feels trustworthy and invites empathy.
Risk‑Taking Becomes NaturalYou’re more willing to experiment with structure, language, or theme—creating fresh experiences for the reader.
Consistency Beats ConformityA clear personal style becomes a brand. Readers know what to expect (and love it), even if the genre shifts.
Passion Fuels PersistenceWriting is hard. When the work matters to you, you’re more likely to edit, rewrite, and polish.

Think of it as a two‑way street: the more you love what you write, the more chance there is that someone else will love it too. Authenticity is magnetic; calculated pandering is often invisible.


4. Real‑World Examples

AuthorWhat They DidResult
Haruki MurakamiWrote stories about jazz bars, cats, and surreal parallel worlds because those obsessions fascinated him.Global cult following; readers across continents adore his “oddly specific” voice.
David MitchellMixed historical fiction with speculative sci‑fi purely because he loved the “what‑if” of time travel.Critical acclaim and a wildly diverse readership attracted to his genre‑bending narratives.
Samantha “Sam” Cole (fictional indie blogger)Abandoned a “listicle for millennials” plan, wrote a personal essay on grief because it had to be said.The post went viral, resonating with readers of all ages who recognized its raw honesty.

These writers didn’t start with a spreadsheet of demographics; they started with curiosity, annoyance, awe, or pure love for a subject. The audience grew organically around that core.


5. Practical Strategies: How to Prioritise Your Voice Without Ignoring Readers

You don’t have to swing the pendulum completely to “write only for yourself.” Here’s a balanced workflow that preserves authenticity while still being considerate of readers:

  1. Start in the “Me‑Zone”
    • Freewrite for 15–20 minutes with the intention only of getting your own thoughts down. No audience in mind.
    • Ask yourself: What excites me? What irritates me? What can’t I stop thinking about?
  2. Step Back & Identify the Core
    • Highlight the central emotion or hook that made you write in the first place. This is the seed that will interest readers.
  3. Empathy Check
    • Switch hats: If a reader stumbled on this piece tomorrow, what would they need to understand the core quickly?
    • Tip: Write a one‑sentence pitch for a complete stranger. If you can convey the essence, you’re likely on the right track.
  4. Selective Polishing
    • Remove self‑censorship that dilutes your voice (e.g., “Maybe I shouldn’t use that slang”).
    • Add clarity where needed (explain a term, give context) without compromising tone.
  5. Feedback Loop
    • Share with a small, trusted group who value honesty over flattery. Ask: “Did my voice feel genuine? Was anything confusing?”
    • Use their notes to tighten the piece, not to rewrite it in their image.
  6. Release & Observe
    • Publish. Watch the comments, metrics, and, most importantly, your own emotional response.
    • If you feel proud, that pride will translate into future work that continues to attract kindred readers.

6. “What If” Scenarios: When Audience‑First Fails

ScenarioWhat Went WrongLesson Learned
A romance novelist writes only “safe” love‑stories to please the “mainstream market.”Stories lack tension; readers feel the plot is predictable and disengage.Authentic conflict—whether internal or external—drives investment.
A tech blogger avoids jargon to appeal to “non‑techies.”Content becomes vague; both novices and experts feel the article is unhelpful.Clarity doesn’t require “dumbing down”; it requires thoughtful explanation.
A poet tries to mimic the style of a bestselling poet to capture their fanbase.The work feels derivative; critics call it “imitative.”Originality beats mimicry; readers can spot a copycat from a mile away.

These cautionary tales reinforce the central truth: no amount of market research can substitute for genuine curiosity and personal investment. When you start building your work on the sand of “what I think they want,” you risk losing the solid foundation of your own voice.


7. The Sweet Spot: “Write for Yourself and Invite Others In”

Think of writing as hosting a party you love. You decorate the space, choose the playlist, and cook the food because you enjoy it. Then, you open the door and welcome guests. If the vibe feels authentic, the guests will stay, chat, and maybe even bring friends. If the party feels forced, no one will linger.

In practice, that means:

  • Let your passion be the headline. Your enthusiasm is contagious.
  • Use empathy as the entryway. A brief moment of “what would a reader need?” can help bridge the gap without muting your voice.
  • Accept that you’ll never please everyone. The goal isn’t universal approval; it’s a connection with those who resonate.

8. Takeaway Checklist

✅I’m writing because…
1I’m fascinated, angry, or moved by the subject.
2I have a unique angle that I can’t find elsewhere.
3I’m excited to experiment with form or language.
4I’m willing to edit for clarity, not for conformity.
5I’m open to feedback that enhances my voice, not replaces it.

If you can answer “yes” to at least three of these, you’re likely steering toward a piece that speaks both to you and, organically, to readers.


9. Final Thought

“Write for yourself, but don’t forget the world is listening.”

That paradox captures the sweet spot most writers chase: authenticity as your compass, empathy as your map. When you let your inner compass guide you, you’ll find that the world—sometimes unexpectedly—shows up at the destination you never planned.

So the next time you sit down at the keyboard, ask yourself: What would I write if no one were watching? Then, once the words flow, give them a quick glance to make sure the door is open enough for someone else to step inside.

Write boldly, edit kindly, and watch as the right readers find you—because they’ll be looking for the voice you could only have written.


Happy writing, and may your pages always feel like home.


If this post resonated with you, feel free to share your own experiences in the comments. How have you balanced personal passion with audience awareness?

“The Devil You Don’t”, she was the girl you would not take home to your mother!

Now only $0.99 at https://amzn.to/2Xyh1ow

…

John Pennington’s life is in the doldrums. Looking for new opportunities, and prevaricating about getting married, the only joy on the horizon was an upcoming visit to his grandmother in Sorrento, Italy.

Suddenly he is left at the check-in counter with a message on his phone telling him the marriage is off, and the relationship is over.

If only he hadn’t promised a friend he would do a favour for him in Rome.

At the first stop, Geneva, he has a chance encounter with Zoe, an intriguing woman who captures his imagination from the moment she boards the Savoire, and his life ventures into uncharted territory in more ways than one.

That ‘favour’ for his friend suddenly becomes a life-changing event, and when Zoe, the woman who he knows is too good to be true, reappears, danger and death follow.

Shot at, lied to, seduced, and drawn into a world where nothing is what it seems, John is dragged into an adrenaline-charged undertaking, where he may have been wiser to stay with the ‘devil you know’ rather than opt for the ‘devil you don’t’.

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NaNoWriMo – April – 2026 – Day 12

It was a day like no other.

Oops, been watching Romancing the Stone again, and that catchy line caught my attention. Perhaps I can use it somewhere, one day.

But…

The project is proceeding on course, adhering more to the outline than less, and it’s looking good.

I know just in saying that the ship is about to founder on a reef, so I’ll brace myself.

Today’s quota of words is done early, so I can sit down soon and do the crossword over a cup of coffee while waiting for dinner to cook in the oven.

Perhaps we might have a New Zealand Sauvignon Blanc with dinner. What I’ve noticed with these is that they are not all the same; some actually taste terrible, and some are quite exquisite. I suspect it might be where they grow the grapes, even if it is in the same region.

And, later, I’ll take another look at the sidebar I decided to add and flesh it out a little more. In view of what is happening, it is rather fortuitous that it came out of left field because it will serve as a reminder that being home doesn’t mean they’re safe.

Another excerpt from “Strangers We’ve Become” – A sequel to ‘What Sets Us Apart’

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It was the first time in almost a week that I made the short walk to the cafe alone.  It was early, and the chill of the morning was still in the air.  In summer, it was the best time of the day.  When Susan came with me, it was usually much later, when the day was much warmer and less tolerable.

On the morning of the third day of her visit, Susan said she was missing the hustle and bustle of London, and by the end of the fourth she said, in not so many words, she was over being away from ‘civilisation’.  This was a side of her I had not seen before, and it surprised me.

She hadn’t complained, but it was making her irritable.  The Susan that morning was vastly different to the Susan on the first day.  So much, I thought, for her wanting to ‘reconnect’, the word she had used as the reason for coming to Greve unannounced.

It was also the first morning I had time to reflect on her visit and what my feelings were towards her.  It was the reason I’d come to Greve: to soak up the peace and quiet and think about what I was going to do with the rest of my life.

I sat in my usual corner.  Maria, one of two waitresses, came out, stopped, and there was no mistaking the relief in her manner.  There was an air of tension between Susan and Maria I didn’t understand, and it seemed to emanate from Susan rather than the other way around.  I could understand her attitude if it was towards Alisha, but not Maria.  All she did was serve coffee and cake.

When Maria recovered from the momentary surprise, she said, smiling, “You are by yourself?”  She gave a quick glance in the direction of my villa, just to be sure.

“I am this morning.  I’m afraid the heat, for one who is not used to it, can be quite debilitating.  I’m also afraid it has had a bad effect on her manners, for which I apologise.  I cannot explain why she has been so rude to you.”

“You do not have to apologise for her, David, but it is of no consequence to me.  I have had a lot worse.  I think she is simply jealous.”

It had crossed my mind, but there was no reason for her to be.  “Why?”

“She is a woman, I am a woman, she thinks because you and I are friends, there is something between us.”

It made sense, even if it was not true.  “Perhaps if I explained…”

Maria shook her head.  “If there is a hole in the boat, you should not keep bailing but try to plug the hole.  My grandfather had many expressions, David.  If I may give you one piece of advice, as much as it is none of my business, you need to make your feelings known, and if they are not as they once were, and I think they are not, you need to tell her.  Before she goes home.”

Interesting advice.  Not only a purveyor of excellent coffee, but Maria was also a psychiatrist who had astutely worked out my dilemma.  What was that expression, ‘not just a pretty face’?

“Is she leaving soon?” I asked, thinking Maria knew more about Susan’s movements than I did.

“You would disappoint me if you had not suspected as much.  Susan was having coffee and talking to someone in her office on a cell phone.  It was an intense conversation.  I should not eavesdrop, but she said being here was like being stuck in hell.  It is a pity she does not share your love for our little piece of paradise, is it not?”

“It is indeed.  And you’re right.  She said she didn’t have a phone, but I know she has one.  She just doesn’t value the idea of getting away from the office.  Perhaps her role doesn’t afford her that luxury.”

And perhaps Alisha was right about Maria, that I should be more careful.  She had liked Maria the moment she saw her.  We had sat at this very table, the first day I arrived.  I would have travelled alone, but Prendergast, my old boss, liked to know where ex-employees of the Department were, and what they were doing.

She sighed.  “I am glad I am just a waitress.  Your usual coffee and cake?”

“Yes, please.”

Several months had passed since we had rescued Susan from her despotic father; she had recovered faster than we had thought, and settled into her role as the new Lady Featherington, though she preferred not to use that title, but go by the name of Lady Susan Cheney.

I didn’t get to be a Lord, or have any title, not that I was expecting one.  What I had expected was that Susan, once she found her footing as head of what seemed to be a commercial empire, would not have time for details like husbands, particularly when our agreement made before the wedding gave either of us the right to end it.

There was a moment when I visited her recovering in the hospital, where I was going to give her the out, but I didn’t, and she had not invoked it.  We were still married, just not living together.

This visit was one where she wanted to ‘reconnect’ as she called it, and invite me to come home with her.  She saw no reason why we could not resume our relationship, conveniently forgetting she indirectly had me arrested for her murder, charges both her mother and Lucy vigorously pursued, and had the clone not returned to save me, I might still be in jail.

It was not something I would forgive or forget any time soon.

There were other reasons why I was reluctant to stay with her, like forgetting small details, an irregularity in her character I found odd.  She looked the same, she sounded the same, she basically acted the same, but my mind was telling me something was not right.  It was not the Susan I first met, even allowing for the ordeal she had been subjected to.

But, despite those misgivings, there was no question in my mind that I still loved her, and her clandestine arrival had brought back all those feelings.  But as the days passed, I began to get the impression my feelings were one-sided and she was just going through the motions.

Which brought me to the last argument, earlier, where I said if I went with her, it would be business meetings, social obligations, and quite simply her ‘celebrity’ status that would keep us apart.  I reminded her that I had said from the outset I didn’t like the idea of being in the spotlight, and when I reiterated it, she simply brushed it off as just part of the job, adding rather strangely that I always looked good in a suit.  The flippancy of that comment was the last straw, and I left before I said something I would regret.

I knew I was not a priority.  Maybe somewhere inside me, I had wanted to be a priority, and I was disappointed when I was not.

And finally, there was Alisha.  Susan, at the height of the argument, had intimated she believed I had an affair with her, but that elephant was always in the room whenever Alisha was around.  It was no surprise when I learned Susan had asked Prendergast to reassign her to other duties. 

At least I knew what my feelings for Alisha were, and there were times when I had to remember she was persona non grata.  Perhaps that was why Susan had her banished, but, again, a small detail; jealousy was not one of Susan’s traits when I first knew her.

Perhaps it was time to set Susan free.

When I swung around to look in the direction of the lane where my villa was, I saw Susan.  She was formally dressed, not in her ‘tourist’ clothes, which she had bought from one of the local clothing stores.  We had fun that day, shopping for clothes, a chore I’d always hated.  It had been followed by a leisurely lunch, lots of wine and soul searching.

It was the reason why I sat in this corner; old habits die hard.  I could see trouble coming from all directions, not that Susan was trouble or at least I hoped not, but it allowed me the time to watch her walking towards the cafe in what appeared to be short, angry steps; perhaps the culmination of the heat wave and our last argument.

She glared at me as she sat, dropping her bag beside her on the ground, where I could see the cell phone sitting on top.  She followed my glance down, and then she looked unrepentant back at me.

Maria came back at the exact moment she was going to speak.  I noticed Maria hesitate for a second when she saw Susan, then put her smile in place to deliver my coffee.

Neither spoke nor looked at each other.  I said, “Susan will have what I’m having, thanks.”

Maria nodded and left.

“Now,” I said, leaning back in my seat, “I’m sure there’s a perfectly good explanation as to why you didn’t tell me about the phone, but that first time you disappeared, I’d guessed you needed to keep in touch with your business interests.  I thought it somewhat unwisethat you should come out when the board of one of your companies was trying to remove you, because of what was it, an unexplained absence?  All you had to do was tell me there were problems and you needed to remain at home to resolve them.”

My comment elicited a sideways look, with a touch of surprise.

“It was unfortunate timing on their behalf, and I didn’t want you to think everything else was more important than us.  There were issues before I came, and I thought the people at home would be able to manage without me for at least a week, but I was wrong.”

“Why come at all.  A phone call would have sufficed.”

“I had to see you, talk to you.  At least we have had a chance to do that.  I’m sorry about yesterday.  I once told you I would not become my mother, but I’m afraid I sounded just like her.  I misjudged just how much this role would affect me, and truly, I’m sorry.”

An apology was the last thing I expected.

“You have a lot of work to do catching up after being away, and of course, in replacing your mother and gaining the requisite respect as the new Lady Featherington.  I think it would be for the best if I were not another distraction.  We have plenty of time to reacquaint ourselves when you get past all these teething issues.”

“You’re not coming with me?”  She sounded disappointed.

“I think it would be for the best if I didn’t.”

“Why?”

“It should come as no surprise to you that I’ve been keeping an eye on your progress.  You are so much better doing your job without me.  I told your mother once that when the time came I would not like the responsibilities of being your husband.  Now that I have seen what it could possibly entail, I like it even less.  You might also want to reconsider our arrangement, after all, we only had a marriage of convenience, and now that those obligations have been fulfilled, we both have the option of terminating it.  I won’t make things difficult for you if that’s what you want.”

It was yet another anomaly, I thought; she should look distressed, and I would raise the matter of that arrangement.  Perhaps she had forgotten the finer points.  I, on the other hand, had always known we would not last forever.  The perplexed expression, to me, was a sign she might have forgotten.

Then, her expression changed.  “Is that what you want?”

“I wasn’t madly in love with you when we made that arrangement, so it was easy to agree to your terms, but inexplicably, since then, my feelings for you changed, and I would be sad if we parted ways.  But the truth is, I can’t see how this is going to work.”

“In saying that, do you think I don’t care for you?”

That was exactly what I was thinking, but I wasn’t going to voice that opinion out loud.  “You spent a lot of time finding new ways to make my life miserable, Susan.  You and that wretched friend of yours, Lucy.  While your attitude improved after we were married, that was because you were going to use me when you went to see your father, and then almost let me go to prison for your murder.”

“I had nothing to do with that, other than to leave, and I didn’t agree with Lucy that you should be made responsible for my disappearance.  I cannot be held responsible for the actions of my mother.  She hated you; Lucy didn’t understand you, and Millie told me I was stupid for not loving you in return, and she was right.  Why do you think I gave you such a hard time?  You made it impossible not to fall in love with you, and it nearly changed my mind about everything I’d been planning so meticulously.  But perhaps there was a more subliminal reason why I did because after I left, I wanted to believe, if anything went wrong, you would come and find me.”

“How could you possibly know that I’d even consider doing something like that, given what you knew about me?”

“Prendergast made a passing comment when my mother asked him about you; he told us you were very good at finding people and even better at fixing problems.”

“And yet here we are, one argument away from ending it.”

I could see Maria hovering, waiting for the right moment to deliver her coffee, then go back and find Gianna, the café owner, instead.  Gianna was more abrupt and, for that reason, was rarely seen serving the customers.  Today, she was particularly cantankerous, banging the cake dish on the table and frowning at Susan before returning to her kitchen.  Gianna didn’t like Susan either.

Behind me, I heard a car stop, and when she looked up, I knew it was for her.  She had arrived with nothing, and she was leaving with nothing.

She stood.  “Last chance.”

“Forever?”

She hesitated and then shook away the look of annoyance on her face.  “Of course not.  I wanted you to come back with me so we could continue working on our relationship.  I agree there are problems, but it’s nothing we can’t resolve if we try.”

I had been trying.  “It’s too soon for both of us, Susan.  I need to be able to trust you, and given the circumstances, and all that water under the bridge, I’m not sure if I can yet.”

She frowned at me.  “As you wish.”  She took an envelope out of her bag and put it on the table.  “When you are ready, it’s an open ticket home.  Please make it sooner rather than later.  Despite what you think of me, I have missed you, and I have no intention of ending it between us.”

That said, she glared at me for a minute, shook her head, then walked to the car.  I watched her get in and the car drive slowly away.

No kiss, no touch, no looking back. 

…

© Charles Heath 2018-2025

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