Writing a book in 365 days – 283

Day 283

Should I use a pseudonym

Beyond the Secret Agent: 7 Strategic Reasons to Use a Pseudonym

For centuries, the pseudonym—or nom de plume—has occupied a curious space between secrecy and strategy. We often associate pen names with historical figures hiding from censure, or writers protecting their reputation while exploring controversial themes.

But the role of the adopted name in the modern creative world is far more complex than simple disguise. Whether you are a writer, an artist, a musician, or a content creator, a pseudonym can be one of the most powerful strategic tools in your professional arsenal.

If you’ve ever considered stepping out from behind your birth name, here are seven compelling reasons why embracing a strategic alter ego might be the right move for your career.


1. Safety, Security, and Professional Separation

This is often the most critical and practical reason. If your creative work involves sensitive topics, controversial political commentary, or highly personal memoirs that might expose others, a pseudonym is an essential shield.

Practical Applications:

  • Protecting Your Day Job: If your employer (especially in fields like education, medicine, or government) might disapprove of your side hustle—say, writing steamy romance or true crime—a pseudonym provides necessary separation.
  • Personal Privacy: Limiting the access strangers have to your private life, family history, and home address is crucial in the digital age, especially when dealing with online criticism or harassment.
  • Sensitive Content: When tackling subjects that invite extreme reactions (politics, social justice, whistleblowing), a pen name allows the message to be heard without putting the messenger at personal risk.

2. Establishing a Clear Genre Brand

Imagine an author named Beatrice Bell. Beatrice writes heartwarming children’s books and, under her birth name, publishes historical non-fiction about the French Revolution. This creates a massive problem for readers and marketers.

Readers of historical non-fiction are unlikely to pick up a book advertised next to a picture of a cuddly bunny, and vice versa.

A pseudonym allows you to compartmentalize your audience. Many prolific authors use multiple names to dominate separate niches:

  • Name A: For literary fiction.
  • Name B: For fast-paced thrillers.
  • Name C: For specialized technical guides.

This ensures your marketing efforts are targeted and your readers know exactly what to expect when they pick up your book.

3. Escaping Bias and Preconception

Historically, women often adopted male pseudonyms (like George Eliot or George Sand) to ensure their work was taken seriously in a male-dominated literary establishment. While the landscape has shifted, bias remains.

A strategically chosen pseudonym can help the work stand on its own merits, regardless of the creator’s background:

  • Gender Neutrality: Using initials (J.K. Rowling, P.D. James) or an androgynous name can allow a writer to appeal to the widest possible audience, particularly in genres where gender bias persists (like military sci-fi or hardboiled crime).
  • Combating Ageism: For creators who are very young or very old, a pseudonym can neutralize preconceptions about their experience level.
  • Neutralizing Geographic Bias: If your real name suggests a specific cultural background that might pigeonhole your work in certain markets, a neutral name can broaden your appeal.

4. Addressing a Difficult or Common Name

A good pseudonym is memorable, easy to pronounce, and unique. If your birth name poses a challenge, a pen name can simplify your entire career:

  • Too Hard to Spell/Pronounce: If readers struggle to pronounce your name, they won’t remember or recommend it easily. Creating a simpler, phonetically clean name is smart branding.
  • Too Common: Being “John Smith” in a crowded marketplace can make it impossible for readers or search engines to find your specific work. A unique pseudonym makes you discoverable.
  • Inappropriate Connotations: Sometimes a name simply doesn’t fit the brand. If you write dark, gothic fantasy, a name like “Sunny Meadows” sends the wrong signal.

5. Starting Fresh After a Misstep

The internet doesn’t forget. If you launched a creative endeavor that didn’t go well, received significant critical backlash, or involved content you no longer stand by, moving forward under a new name provides a clean slate.

A fresh identity allows you to:

  • Separate from Past Failures: Shed the baggage of a debut novel that flopped or a previous artistic identity that didn’t resonate.
  • Signal a Major Change: If you are transitioning from one highly specific field to an entirely different one (e.g., from journalism to poetry), a new name signals to the market that this is a distinct, new phase of your career.

6. Managing Prolific Output (The Publishing Powerhouse)

Certain genres, particularly romance, thrillers, and highly niche non-fiction, require writers to publish multiple works per year to maintain engagement.

A single author can only release so many books before they flood the market and confuse retailers. Publishing under multiple pseudonyms allows the author to maintain high productivity without undermining their own sales.

This strategy is often employed by ghostwriters or writers working under specific contractual obligations who need to publish more than their primary contract allows.

7. Creating an Intentional Persona or Mythology

The pseudonym isn’t always about hiding; sometimes, it’s about performing.

Authors like Lemony Snicket (Daniel Handler) or street artists like Banksy don’t just use a name; they use a persona that adds texture and intrigue to their work.

  • Enhanced Mysteriousness: An intentionally obscure or unusual name can generate interest and fuel discussion around the identity of the creator.
  • Building a Character: The pen name acts as a character in itself—a brand ambassador who may have a slightly different voice or temperament than the person behind the keyboard. This allows the creator to take creative risks that they might be too inhibited to take under their own name.

The Power is in the Choice

Choosing a pseudonym is not an exercise in subterfuge; it is a profound act of creative self-determination. It gives you the power to define your brand, manage your privacy, and ensure your creative work is judged precisely how you intend it to be.

Whether you seek protection, separation, or simply a name that sounds better on the bestseller list, the strategic use of a pseudonym can be the key to unlocking the next level of your professional journey.


Do you work under a pseudonym? What was the primary reason you decided to adopt an alter ego? Share your story in the comments below!

An excerpt from “Mistaken Identity” – a work in progress

The odds of any one of us having a doppelganger are quite high. Whether or not you got to meet him or her, or be confronted by them was significantly lower. Except of course, unless you are a celebrity.

It was a phenomenon remarkable only for the fact, at times, certain high-profile people, notorious or not, had doubles if only to put off enemies or the general public. Sometimes we see people in the street, people who look like someone we knew, and made the mistake of approaching them like a long lost friend, only to discover an embarrassed individual desperately trying to get away for what they perceive is a stalker or worse.

And then sometimes it is a picture that looms up on a TV screen, an almost exact likeness of you. At first, you are fascinated, and then according to the circumstances, and narrative that is attached to that picture, either flattered or horrified.

For me one turned to the other when I saw an almost likeness of me flash up on the screen when I turned the TV on in my room. What looked to be my photo, with only minor differences, was in the corner of the screen, the newsreader speaking in rapid Italian, so fast I could only translate every second or third word.

But the one word I did recognize was murder. The photo of the man up on the screen was the subject of an extensive manhunt. The crime, the murder of a woman in the very same hotel I was staying, and it was being played out live several floors above me. The gist of the story, the woman had been seen with, and staying with the man who was my double, and, less than an hour ago, the body had been discovered by a chambermaid.

The killer, the announcer said, was believed to be still in the hotel because the woman had died shortly before she had been discovered.

I watched, at first fascinated at what I was seeing. I guess I should have been horrified, but at that moment it didn’t register that I might be mistaken for that man.

Not until another five minutes had passed, and I was watching the police in full riot gear, with a camera crew following behind, coming up a passage towards a room. Live action of the arrest of the suspected killer the breathless commentator said.

Then, suddenly, there was a pounding on the door. On the TV screen, plain to see, was the number of my room.
I looked through the peephole and saw an army of police officers. It didn’t take much to realize what had happened. The hotel staff identified me as the man in the photograph on the TV and called the police.

Horrified wasn’t what I was feeling right then.

It was fear.

My last memory was the door crashing open, the wood splintering, and men rushing into the room, screaming at me, waving guns, and when I put my hands up to defend myself, I heard a gunshot.

And in one very confused and probably near-death experience, I thought I saw my mother and thought what was she doing in Rome?

I was the archetypal nobody.

I lived in a small flat, I drove a nondescript car, had an average job in a low profile travel agency, was single, and currently not involved in a relationship, no children, and according to my workmates, no life.

They were wrong. I was one of those people who preferred their own company, I had a cat, and travelled whenever I could. And I did have a ‘thing’ for Rosalie, one of the reasons why I stayed at the travel agency. I didn’t expect anything to come of it, but one could always hope.

I was both pleased and excited to be going to the conference. It was my first, and the glimpse I had seen of it had whetted my appetite for more information about the nuances of my profession.

Some would say that a travel agent wasn’t much of a job, but to me, it was every bit as demanding as being an accountant or a lawyer. You were providing a customer with a service, and arguably more people needed a travel agent than a lawyer. At least that was what I told myself, as I watched more and more people start using the internet, and our relevance slowly dissipating.

This conference was about countering that trend.

The trip over had been uneventful. I was met at the airport and taken to the hotel where the conference was being held with a number of other delegates who had arrived on the same plane. I had mingled with a number of other delegates at the pre conference get together, including one whose name was Maryanne.

She was an unusual young woman, not the sort that I usually met, because she was the one who was usually surrounded by all the boys, the life of the party. In normal circumstances, I would not have introduced myself to her, but she had approached me. Why did I think that may have been significant? All of this ran through my mind, culminating in the last event on the highlight reel, the door bursting open, men rushing into my room, and then one of the policemen opened fire.

I replayed that last scene again, trying to see the face of my assailant, but it was just a sea of men in battle dress, bullet proof vests and helmets, accompanied by screaming and yelling, some of which I identified as “Get on the floor”.

Then came the shot.

Why ask me to get on the floor if all they were going to do was shoot me. I was putting my hands up at the time, in surrender, not reaching for a weapon.

Then I saw the face again, hovering in the background like a ghost. My mother. Only the hair was different, and her clothes, and then the image was going, perhaps a figment of my imagination brought on by pain killing drugs. I tried to imagine the scene again, but this time it played out, without the image of my mother.

I opened my eyes took stock of my surroundings. What I felt in that exact moment couldn’t be described. I should most likely be dead, the result of a gunshot wound. I guess I should be thankful the shooter hadn’t aimed at anything vital, but that was the only item on the plus side.

I was in a hospital room with a policeman by the door. He was reading a newspaper, and sitting uncomfortably on a small chair. He gave me a quick glance when he heard me move slightly, but didn’t acknowledge me with either a nod, or a greeting, just went back to the paper.

If I still had a police guard, then I was still considered a suspect. What was interesting was that I was not handcuffed to the bed. Perhaps that only happened in TV shows. Or maybe they knew I couldn’t run because my injuries were too serious. Or the guard would shoot me long before my feet hit the floor. I knew the police well enough now to know they would shoot first and ask questions later.

On the physical side, I had a large bandage over the top left corner of my chest, extending over my shoulder. A little poking and prodding determined the bullet had hit somewhere between the top of my rib cage and my shoulder. Nothing vital there, but my arm might be somewhat useless for a while, depending on what the bullet hit on the way in, or through.

It didn’t feel like there were any broken or damaged bones.

That was the good news.

On the other side of the ledger, my mental state, there was only one word that could describe it. Terrified. I was looking at a murder charge and jail time, a lot of it. Murder usually had a long time in jail attached to it.

Whatever had happened, I didn’t do it. I know I didn’t do it, but I had to try and explain this to people who had already made up their minds. I searched my mind for evidence. It was there, but in the confused state brought on by the medication, all I could think about was jail, and the sort of company I was going to have.

I think death would have been preferable.

Half an hour later, maybe longer, I was drifting in an out of consciousness, a nurse, or what I thought was a nurse, came into the room. The guard stood, checked her ID card, and then stood by the door.

She came over and stood beside the bed. “How are you?” she asked, first in Italian, and when I pretended I didn’t understand, she asked the same question in accented English.

“Alive, I guess,” I said. “No one has come and told what my condition is yet. You are my first visitor. Can you tell me?”

“Of course. You are very lucky to be alive. You will be fine and make a full recovery. The doctors here are excellent at their work.”

“What happens now?”

“I check you, and then you have a another visitor. He is from the British Embassy I think. But he will have to wait until I have finished my examination.”

I realized then she was a doctor, not a nurse.

My second visitor was a man, dressed in a suit the sort of which I associated with the British Civil Service.  He was not very old which told me he was probably a recent graduate on his first posting, the junior officer who drew the short straw.

The guard checked his ID but again did not leave the room, sitting back down and going back to his newspaper.

My visitor introduced himself as Alex Jordan from the British Embassy in Rome and that he had been asked by the Ambassador to sort out what he labelled a tricky mess.

For starters, it was good to see that someone cared about what happened to me.  But, equally, I knew the mantra, get into trouble overseas, and there is not much we can do to help you.  So, after that lengthy introduction, I had to wonder why he was here.

I said, “They think I am an international criminal by the name of Jacob Westerbury, whose picture looks just like me, and apparently for them it is an open and shut case.”  I could still hear the fragments of the yelling as the police burst through the door, at the same time telling me to get on the floor with my hands over my head.

“It’s not.  They know they’ve got the wrong man, which is why I’m here.  There is the issue of what had been described as excessive force, and the fact you were shot had made it an all-round embarrassment for them.”

“Then why are you here?  Shouldn’t they be here apologizing?”

“That is why you have another visitor.  I only took precedence because I insisted I speak with you first.  I have come, basically to ask you for a favour.  This situation has afforded us with an opportunity.  We would like you to sign the official document which basically indemnifies them against any legal proceedings.”

Curious.  What sort of opportunity was he talking about?  Was this a matter than could get difficult and I could be charged by the Italian Government, even if I wasn’t guilty, or was it one of those hush hush type deals, you do this for us, we’ll help you out with that.  “What sort of opportunity?”

“We want to get our hands on Jacob Westerbury as much as they do.  They’ve made a mistake, and we’d like to use that to get custody of him if or when he is arrested in this country.  I’m sure you would also like this man brought into custody as soon as possible so you will stop being confused with him.  I can only imagine what it was like to be arrested in the manner you were.  And I would not blame you if you wanted to get some compensation for what they’ve done.  But.  There are bigger issues in play here, and you would be doing this for your country.”

I wondered what would happen if I didn’t agree to his proposal.  I had to ask, “What if I don’t?”

His expression didn’t change.  “I’m sure you are a sensible man Mr Pargeter, who is more than willing to help his country whenever he can.  They have agreed to take care of all your hospital expenses, and refund the cost of the Conference, and travel.  I’m sure I could also get them to pay for a few days at Capri, or Sorrento if you like, before you go home.  What do you say?”

There was only one thing I could say.  Wasn’t it treason if you went against your country’s wishes?

“I’m not an unreasonable man, Alex.  Go do your deal, and I’ll sign the papers.”

“Good man.”

After Alex left, the doctor came back to announce the arrival of a woman, by the way she had announced herself, the publicity officer from the Italian police. When she came into the room, she was not dressed in a uniform.

The doctor left after giving a brief report to the civilian at the door. I understood the gist of it, “The patient has recovered excellently and the wounds are healing as expected. There is no cause for concern.”

That was a relief.

While the doctor was speaking to the civilian, I speculated on who she might be. She was young, not more than thirty, conservatively dressed so an official of some kind, but not necessarily with the police. Did they have prosecutors? I was unfamiliar with the Italian legal system.

She had long wavy black hair and the sort of sultry looks of an Italian movie star, and her presence made me more curious than fearful though I couldn’t say why.

The woman then spoke to the guard, and he reluctantly got up and left the room, closing the door behind him.
She checked the door, and then came back towards me, standing at the end of the bed. Now alone, she said, “A few questions before we begin.” Her English was only slightly accented. “Your name is Jack Pargeter?”

I nodded. “Yes.”

“You are in Rome to attend the Travel Agents Conference at the Hilton Hotel?”

“Yes.”

“You attended a preconference introduction on the evening of the 25th, after arriving from London at approximately 4:25 pm.”

“About that time, yes. I know it was about five when the bus came to collect me, and several others, to take us to the hotel.”

She smiled. It was then I noticed she was reading from a small notepad.

“It was ten past five to be precise. The driver had been held up in traffic. We have a number of witnesses who saw you on the plane, on the bus, at the hotel, and with the aid of closed circuit TV we have established you are not the criminal Jacob Westerbury.”

She put her note book back in her bag and then said, “My name is Vicenza Andretti and I am with the prosecutor’s office. I am here to formally apologize for the situation that can only be described as a case of mistaken identity. I assure you it is not the habit of our police officers to shoot people unless they have a very strong reason for doing so. I understand that in the confusion of the arrest one of our officers accidentally discharged his weapon. We are undergoing a very thorough investigation into the circumstances of this event.”

I was not sure why, but between the time I had spoken to the embassy official and now, something about letting them off so easily was bugging me. I could see why they had sent her. It would be difficult to be angry or annoyed with her.

But I was annoyed.

“Do you often send a whole squad of trigger happy riot police to arrest a single man?” It came out harsher than I intended.

“My men believed they were dealing with a dangerous criminal.”

“Do I look like a dangerous criminal?” And then I realized if it was mistaken identity, the answer would be yes.

She saw the look on my face, and said quietly, “I think you know the answer to that question, Mr. Pargeter.”

“Well, it was overkill.”

“As I said, we are very sorry for the circumstances you now find yourself in. You must understand that we honestly believed we were dealing with an armed and dangerous murderer, and we were acting within our mandate. My department will cover your medical expenses, and any other amounts for the inconvenience this has caused you. I believe you were attending a conference at your hotel. I am very sorry but given the medical circumstances you have, you will have to remain here for a few more days.”

“I guess, then, I should thank you for not killing me.”

Her expression told me that was not the best thing I could have said in the circumstances.

“I mean, I should thank you for the hospital and the care. But a question or two of my own. May I?”

She nodded.

“Did you catch this Jacob Westerbury character?”

“No. In the confusion created by your arrest he escaped. Once we realized we had made a mistake and reviewed the close circuit TV, we tracked him leaving by a rear exit.”

“Are you sure it was one of your men who shot me?”

I watched as her expression changed, to one of surprise.

“You don’t think it was one of my men?”

“Oddly enough no. But don’t ask me why.”

“It is very interesting that you should say that, because in our initial investigation, it appeared none of our officer’s weapons had been discharged. A forensic investigation into the bullet tells us it was one that is used in our weapons, but…”

I could see their dilemma.

“Have you any enemies that would want to shoot you Mr Pargeter?”

That was absurd because I had no enemies, at least none that I knew of, much less anyone who would want me dead.

“Not that I’m aware of.”

“Then it is strange, and will perhaps remain a mystery. I will let you know if anything more is revealed in our investigation.”

She took an envelope out of her briefcase and opened it, pulling out several sheets of paper.

I knew what it was. A verbal apology was one thing, but a signed waiver would cover them legally. They had sent a pretty girl to charm me. Perhaps using anyone else it would not have worked. There was potential for a huge litigation payout here, and someone more ruthless would jump at the chance of making a few million out of the Italian Government.

“We need a signature on this document,” she said.

“Absolving you of any wrong doing?”

“I have apologized. We will take whatever measures are required for your comfort after this event. We are accepting responsibility for our actions, and are being reasonable.”

They were. I took the pen from her and signed the documents.

“You couldn’t add dinner with you on that list of benefits?” No harm in asking.

“I am unfortunately unavailable.”

I smiled. “It wasn’t a request for a date, just dinner. You can tell me about Rome, as only a resident can. Please.”

She looked me up and down, searching for the ulterior motive. When she couldn’t find one, she said, “We shall see once the hospital discharges you in a few days.”

“Then I’ll pencil you in?”

She looked at me quizzically. “What is this pencil me in?”

“It’s an English colloquialism. It means maybe. As when you write something in pencil, it is easy to erase it.”

A momentary frown, then recognition and a smile. “I shall remember that. Thank-you for your time and co-operation Mr. Pargeter. Good morning.”

© Charles Heath 2015-2021

Writing about writing a book – Day 13

Life impinges on the idyllic

There’s the expectation and then there’s reality.

My idea of shutting myself away in my lonely garret and writing, coming out into the fresh air every now and then, just to make sure neither North Korea or the United States haven’t turned the world into a nuclear holocaust, was simply a pipe dream.

Being single again doesn’t abrogate you of the same responsibilities you have before you became single.  You still had children, and those children have children, and, yes, you can see where this is going.

The mobile phone, so silent for the past few days, makes the unusual sound it makes when a message arrives.

Thank heaven for tech-savvy granddaughters!

And before you say, quite casually, that I would be better off without technology, after all, all Hemingway had was a typewriter, I’m afraid to say there is no Luddite in me.

In fact, do Luddites still exist?

So, as I said, the phone dings, and as I’m not expecting anything, I try to ignore it.  Three minutes later it dings again, and it’s a warning.  The Gods are getting impatient.

It’s a message to pick up the grandchildren from school and deliver them home.  It’s something I haven’t done in a while, but it’s an opportunity to see them, and they always have words of wisdom as only a thirteen and ten-year-old can.

It’s a while since I have.  I suspect my involvement had been curtailed somewhat because their nanna had been available, and the more preferred option.

Or maybe they had just asked their mother to get me to pick them up so I could see them.  I had said, a while back, I was relatively reluctant to go around to see them because of how awkward it might be, and to give them time to adjust to the new arrangement the divorce had brought about.

And since I’ve been spending all my time recently immersed in conspiracies, was this one perpetrated by my daughter in law?

I’ll soon find out.

The cinema of my dreams – I never wanted to go to Africa – Episode 18

Our hero knows he’s in serious trouble.

The problem is, there are familiar faces and a question of who is a friend and who is foe made all the more difficult because of the enemy, if it was the enemy, simply because it didn’t look or sound or act like the enemy.

Now, it appears, his problems stem from another operation he participated in.

 

The debriefing team were not quite what I expected, a man and a woman, one a Major, the other a Lieutenant, and it was apparent they had just met before coming into the room.

He was Major Lallo, Army intelligence, and the woman, Lieutenant Jill Monroe, a familiar name as I’m sure I’d heard it before.

Lallo was not a fighting soldier, he was a paperwork man.  I suspect he was more at home with an order book, and filing communications though that didn’t explain the rank, which he would have to have front line experience to attain.

Monroe looked to me to be the sort of woman soldier that had to prove she was better than any man and had the muscular form to go with it.  Not the sort of a woman to get into a fight over or against.

She stood at the end of the bed, and I suspect by her posture that she was there to make sure I didn’t run, which, by the way, was physically impossible.

Lallo sat in the chair beside the bed, tried to make himself comfortable.  He was going to ask the questions.  He had a small notebook he took out of his pocket with a list of questions.  The small pencil that slotted into the binding was there to write down the answers if any.  I was not sure I was up to answer any questions.

Settled, he started with, “You don’t have to answer, but I suggest you do.  I think by now you are starting to realise that, no matter how strong you think you might be, you’re not.  If you decided to be unforthcoming, then you can be assured that we will be interrogating you with a lot more, shall we say, enthusiasm than in the past.”

By the way he said it, I got the impression he would be the one.  His tone had changed suddenly, to a man who enjoyed others discomfort, and he was looking forward to breaking me if it came to that.

“And if I don’t have the answers to your questions, or should I say, not the answers you are expecting, what then?”

“One step at a time.  We’ll start with the easy questions first.”

I’m not quite sure what he classified as easy.  I didn’t think there were any.

“How long have you been at this base?”

Maybe I was wrong.  “Two months, three days.”

“How did your transfer to this specific base come about?”

“I don’t know.  I was at a training base in Ohio one day, then being presented with orders to get the next transport out the next.”

“Did you, or someone else you know, request your transfer to a new base?”

I didn’t think that was possible.  Someone of my rank went where they were told to go.

“No.  I’m a Sergeant, not a General.”

But was it possible Colonel Bamfield arranged for me to be transferred.  Given the fact he was here, now, it was not beyond the realms of possibility.  But if so, why?

“What was your function at your last base?”

What had this to do with my current situation or anything else for that matter?

“Instructor.”

“In what?”

“Infiltration, covert operations.”

“And I’m assuming then you been involved in these, shall we say, covert operations?”

No use denying it.  It was obvious he had seen my file, which all of a sudden had some very disturbing possibilities.  Just how much information though.

“Yes, but they’re classified and I can’t tell you anything and that.”

“Normally that would be the case, but…”  He left the sentence hanging there for a few seconds before adding, “There was a problem with your last operation, the reason, it appears, you were transferred to the training base in Ohio.  Is that correct?”

A mission that I had been told never to mention, speak of to anyone, no matter how high their rank in the military or government, or even think about again.

A mission I was told had been buried so deep it would never see the light of day.

Until now.

 

© Charles Heath 2019

Writing a book in 365 days – 282

Day 282

Why can’t we just stop editing?

The Endless Edit: Why We Keep Redrawing the Line in the Sand

And 10 Practical Ways to Tell Ourselves, “It’s Done.”


1. The Paradox of Perfection

If you’ve ever stared at a blank canvas, a half‑finished manuscript, or a spreadsheet teeming with conditional formatting, you know the feeling: the line you thought was final is suddenly a faint suggestion, begging for another tweak.

In our hyper‑connected world, the “edit forever” mindset has become almost reflexive. It’s not just a habit—it’s a cultural artifact shaped by three forces:

ForceHow It Fuels the Edit Loop
TechnologyUnlimited “undo,” auto‑save, and real‑time collaboration make every change feel reversible and safe, so we never feel pressured to settle.
PerfectionismThe myth that “perfect” equals “valuable” convinces us that any flaw will invalidate the whole piece.
Feedback FloodSocial media, peer reviews, and analytics serve up a constant stream of opinions, each of which can be interpreted as a reason to revise.

When these forces converge, we end up continuously re‑drawing the line in the sand, never quite willing to say, “That’s it.”


2. The Cost of Perpetual Editing

CostReal‑World Example
Time DrainA marketing copywriter spends 12 hours polishing a 300‑word email that could have been sent in 2.
Creative BurnoutA designer abandons a brand identity after 30 iterations, losing the original spark that made it compelling.
Decision FatigueA product manager flips between feature sets, delaying launch and confusing the team.
Opportunity LossA researcher keeps adding “future work” sections, never publishing and never gaining citations.

The hidden toll isn’t just lost hours—it’s the erosion of confidence and the stifling of momentum.


3. How Do We Break the Cycle?

Below are 10 concrete strategies that move you from “always editing” to “confidently done.” Each one is paired with a quick implementation tip so you can start using it today.

#StrategyWhy It WorksQuick Implementation
1Set a hard deadline (not a “soft” one)A deadline creates a psychological “stop” signal that overrides perfectionist impulses.Put the due date on a visible wall calendar and block the final hour for “final review only.”
2Define Done before you startWhen “done” is a concrete checklist, the project has a clear finish line.Write a 3‑item “Definition of Done” (e.g., “All headings formatted, 2‑round peer review completed, file exported to PDF”).
3Apply the 80/20 Rule80 % of impact comes from 20 % of effort; the remaining 20 % yields diminishing returns.After the first major revision, ask: “What 20 % of the remaining changes will give 80 % of the benefit?”
4Limit the number of revision cyclesA fixed ceiling forces you to prioritize the most critical changes.Decide on “max 3 full passes”—after the third, the work is locked.
5Use a “Freeze” checkpointTemporarily lock the file so you can view it without the temptation to edit.On the final day, rename the file “FINAL_2025-10-22” and open only the read‑only copy.
6Get a single external auditOne fresh set of eyes can surface the most important blind spots, after which further changes are often unnecessary.Invite a colleague to do a 5‑minute critique focused on the “Definition of Done” checklist.
7Embrace “Good Enough” as a virtueShifting language from “perfect” to “good enough” reduces anxiety and reframes completion as a win.Add a sticky note on your workspace: “Good enough wins the day.”
8Celebrate the finish lineCelebration creates a positive reinforcement loop that the brain associates with ending a task.Schedule a 10‑minute “launch toast”—a coffee break, a quick walk, or a team shout‑out.
9Separate creation from evaluationEditing while you create clouds judgment; separating phases restores flow.Use a timer: 25 min “create,” then 5 min “no edit—just observe.”
10Practice “Version Mortality”Accept that every version will die; the next one will replace it.After you ship, archive the file with a note: “Version X – retired 2025-10-22.”

4. A Mini‑Exercise: The “One‑Pass” Challenge

  1. Pick a small project (a blog post, a slide deck, a short code snippet).
  2. Write a “Definition of Done” with exactly three bullet points.
  3. Set a timer for 45 minutes and work without opening any editing tools or feedback channels.
  4. When the timer ends, stop—no matter how incomplete it feels.
  5. Do one final, 5‑minute review against your checklist. If it meets all three points, hit “publish.”

Result: You’ll experience how much you can accomplish when you deliberately stop editing. Most people are shocked to find the output already valuable.


5. When “Done” Isn’t a Destination, It’s a Habit

The goal isn’t to become a sloppy producer; it’s to become a deliberate one. By embedding the practices above into your daily workflow, you turn “finished” from a rare event into a reliable habit.

Takeaway: The compulsion to edit forever is a symptom of abundant tools, cultural perfectionism, and endless feedback. The antidote is structure: clear deadlines, explicit “done” criteria, and a finite number of revisions. When you give yourself permission to close a project, you free mental bandwidth for the next creative spark.


6. Closing Thought

Imagine a shoreline where the tide recedes just enough to reveal a clean, straight line in the sand—a line that says, “We built this, and we’re proud of it.” That line isn’t a mistake; it’s a statement.

The next time you feel the urge to keep polishing, ask yourself:

“Am I adding value, or am I just keeping the tide from coming in?”

If the answer leans toward the latter, it’s time to step back, declare it done, and let the next wave of ideas wash onto the beach.

Happy creating—and happy finishing!


Feel free to share your own “done” rituals in the comments. Let’s build a community that celebrates completion as much as it does creation.

What I learned about writing – The power of words

They can destroy relationships

They can tear apart friendships

They can start wars

We are sometimes at a loss for words

Sometimes we can’t find the words

And then there those horrible things called crosswords.

There are antonyms and synonyms

Sometimes we use words we don’t know the meaning of because of their similarity with others we do

Then there one or more words that make other words as in anagrams

There are substitute words, words we use around children like fudge instead of, well you get what I mean

There’s no doubt we would be lost without words

Words are to be chosen carefully and thoughtfully

They need to be delivered in an appropriate manner, not in haste, and not in anger

We need to believe in what we’re saying before others will believe it

We need to learn how to express our feelings

We should take advantage of learning English (or any other native language) when at school

We need to start reading as soon as we can and keep up reading as we get older.  One should never underestimate the power reading and writing gives us no matter who we are.

Always have a dictionary by your side.  It is the most valuable book you can own.

And always remember the power of speech can at times move mountains

The story behind the story – Echoes from the Past

The novel ‘Echoes from the past’ started out as a short story I wrote about 30 years ago, titled ‘The birthday’.

My idea was to take a normal person out of their comfort zone and led on a short but very frightening journey to a place where a surprise birthday party had been arranged.

Thus the very large man with a scar and a red tie was created.

So was the friend with the limousine who worked as a pilot.

So were the two women, Wendy and Angelina, who were Flight Attendants that the pilot friend asked to join the conspiracy.

I was going to rework the short story, then about ten pages long, into something a little more.

And like all re-writes, especially those I have anything to do with, it turned into a novel.

There was motivation.  I had told some colleagues at the place where I worked at the time that I liked writing, and they wanted a sample.  I was going to give them the re-worked short story.  Instead, I gave them ‘Echoes from the past’

Originally it was not set anywhere in particular.

But when considering a location, I had, at the time, recently been to New York in December, and visited Brooklyn and Queens, as well as a lot of New York itself.  We were there for New Years, and it was an experience I’ll never forget.

One evening we were out late, and finished up in Brooklyn Heights, near the waterfront, and there was rain and snow, it was cold and wet, and there were apartment buildings shimmering in the street light, and I thought, this is the place where my main character will live.

It had a very spooky atmosphere, the sort where ghosts would not be unexpected.  I felt more than one shiver go up and down my spine in the few minutes I was there.

I had taken notes, as I always do, of everywhere we went so I had a ready supply of locations I could use, changing the names in some cases.

Fifth Avenue near the Rockefeller center is amazing at first light, and late at night with the Seasonal decorations and lights.

The original main character was a shy and man of few friends, hence not expecting the surprise party.  I enhanced that shyness into purposely lonely because of an issue from his past that leaves him always looking over his shoulder and ready to move on at the slightest hint of trouble.  No friends, no relationships, just a very low profile.

Then I thought, what if he breaks the cardinal rule, and begins a relationship?

But it is also as much an exploration of a damaged soul, as it is the search for a normal life, without having any idea what normal was, and how the understanding of one person can sometimes make all the difference in what we may think or feel.

And, of course, I wanted a happy ending.

Except for the bad guys.

Get it here:  https://amzn.to/2CYKxu4

newechocover5rs

The first case of PI Walthenson – “A Case of Working With the Jones Brothers”

This case has everything, red herrings, jealous brothers, femme fatales, and at the heart of it all, greed.

See below for an excerpt from the book…

Coming soon!

PIWalthJones1

An excerpt from the book:

When Harry took the time to consider his position, a rather uncomfortable position at that, he concluded that he was somehow involved in another case that meant very little to him.

Not that it wasn’t important in some way he was yet to determine, it was just that his curiosity had got the better of him, and it had led to this: sitting in a chair, securely bound, waiting for someone one of his captors had called Doug.

It was not the name that worried him so much, it was the evil laugh that had come after the name was spoken.

Doug what? Doug the ‘destroyer’, Doug the ‘dangerous’, Doug the ‘deadly’; there was any number of sinister connotations, and perhaps that was the point of the laugh, to make it more frightening than it was.

But there was no doubt about one thing in his mind right then: he’d made a mistake. A very big. and costly, mistake. Just how big the cost, no doubt he would soon find out.

His mother, and his grandmother, the wisest person he had ever known, had once told him never to eavesdrop.

At the time he couldn’t help himself and instead of minding his own business, listening to a one-sided conversation which ended with a time and a place. The very nature of the person receiving the call was, at the very least, sinister, and, because of the cryptic conversation, there appeared to be, or at least to Harry, criminal activity involved.

For several days he had wrestled with the thought of whether he should go. Stay on the fringe, keep out of sight, observe and report to the police if it was a crime. Instead, he had willingly gone down the rabbit hole.

Now, sitting in an uncomfortable chair, several heat lamps hanging over his head, he was perspiring, and if perspiration could be used as a measure of fear, then Harry’s fear was at the highest level.

Another runnel of sweat rolled into his left eye, and, having his hands tied, literally, it made it impossible to clear it. The burning sensation momentarily took his mind off his predicament. He cursed and then shook his head trying to prevent a re-occurrence. It was to no avail.

Let the stinging sensation be a reminder of what was right and what was wrong.

It was obvious that it was the right place and the right time, but in considering his current perilous situation, it definitely was the wrong place to be, at the worst possible time.

It was meant to be his escape, an escape from the generations of lawyers, what were to Harry, dry, dusty men who had been in business since George Washington said to the first Walthenson to step foot on American soil, ‘Why don’t you become a lawyer?” when asked what he could do for the great man.

Or so it was handed down as lore, though Harry didn’t think Washington meant it literally, the Walthenson’s, then as now, were not shy of taking advice.

Except, of course, when it came to Harry.

He was, Harry’s father was prone to saying, the exception to every rule. Harry guessed his father was referring to the fact his son wanted to be a Private Detective rather than a dry, dusty lawyer. Just the clothes were enough to turn Harry off the profession.

So, with a little of the money Harry inherited from one of his aunts, he leased an office in Gramercy Park and had it renovated to look like the Sam Spade detective agency, you know the one, Spade and Archer, and The Maltese Falcon.

There’s a movie and a book by Dashiell Hammett if you’re interested.

So, there it was, painted on the opaque glass inset of the front door, ‘Harold Walthenson, Private Detective’.

There was enough money to hire an assistant, and it took a week before the right person came along, or, more to the point, didn’t just see his business plan as something sinister. Ellen, a tall cool woman in a long black dress, or so the words of a song in his head told him, fitted in perfectly.

She’d seen the movie, but she said with a grin, Harry was no Humphrey Bogart.

Of course not, he said, he didn’t smoke.

Three months on the job, and it had been a few calls, no ‘real’ cases, nothing but missing animals, and other miscellaneous items. What he really wanted was a missing person. Or perhaps a beguiling, sophisticated woman who was as deadly as she was charming, looking for an errant husband, perhaps one that she had already ‘dispatched’.

Or for a tall, dark and handsome foreigner who spoke in riddles and in heavily accented English, a spy, or perhaps an assassin, in town to take out the mayor. The man was such an imbecile Harry had considered doing it himself.

Now, in a back room of a disused warehouse, that wishful thinking might be just about to come to a very abrupt end, with none of the romanticized trappings of the business befalling him. No beguiling women, no sinister criminals, no stupid policemen.

Just a nasty little man whose only concern was how quickly or how slowly Harry’s end was going to be.

© Charles Heath 2019-2024

Writing a book in 365 days – 282

Day 282

Why can’t we just stop editing?

The Endless Edit: Why We Keep Redrawing the Line in the Sand

And 10 Practical Ways to Tell Ourselves, “It’s Done.”


1. The Paradox of Perfection

If you’ve ever stared at a blank canvas, a half‑finished manuscript, or a spreadsheet teeming with conditional formatting, you know the feeling: the line you thought was final is suddenly a faint suggestion, begging for another tweak.

In our hyper‑connected world, the “edit forever” mindset has become almost reflexive. It’s not just a habit—it’s a cultural artifact shaped by three forces:

ForceHow It Fuels the Edit Loop
TechnologyUnlimited “undo,” auto‑save, and real‑time collaboration make every change feel reversible and safe, so we never feel pressured to settle.
PerfectionismThe myth that “perfect” equals “valuable” convinces us that any flaw will invalidate the whole piece.
Feedback FloodSocial media, peer reviews, and analytics serve up a constant stream of opinions, each of which can be interpreted as a reason to revise.

When these forces converge, we end up continuously re‑drawing the line in the sand, never quite willing to say, “That’s it.”


2. The Cost of Perpetual Editing

CostReal‑World Example
Time DrainA marketing copywriter spends 12 hours polishing a 300‑word email that could have been sent in 2.
Creative BurnoutA designer abandons a brand identity after 30 iterations, losing the original spark that made it compelling.
Decision FatigueA product manager flips between feature sets, delaying launch and confusing the team.
Opportunity LossA researcher keeps adding “future work” sections, never publishing and never gaining citations.

The hidden toll isn’t just lost hours—it’s the erosion of confidence and the stifling of momentum.


3. How Do We Break the Cycle?

Below are 10 concrete strategies that move you from “always editing” to “confidently done.” Each one is paired with a quick implementation tip so you can start using it today.

#StrategyWhy It WorksQuick Implementation
1Set a hard deadline (not a “soft” one)A deadline creates a psychological “stop” signal that overrides perfectionist impulses.Put the due date on a visible wall calendar and block the final hour for “final review only.”
2Define Done before you startWhen “done” is a concrete checklist, the project has a clear finish line.Write a 3‑item “Definition of Done” (e.g., “All headings formatted, 2‑round peer review completed, file exported to PDF”).
3Apply the 80/20 Rule80 % of impact comes from 20 % of effort; the remaining 20 % yields diminishing returns.After the first major revision, ask: “What 20 % of the remaining changes will give 80 % of the benefit?”
4Limit the number of revision cyclesA fixed ceiling forces you to prioritize the most critical changes.Decide on “max 3 full passes”—after the third, the work is locked.
5Use a “Freeze” checkpointTemporarily lock the file so you can view it without the temptation to edit.On the final day, rename the file “FINAL_2025-10-22” and open only the read‑only copy.
6Get a single external auditOne fresh set of eyes can surface the most important blind spots, after which further changes are often unnecessary.Invite a colleague to do a 5‑minute critique focused on the “Definition of Done” checklist.
7Embrace “Good Enough” as a virtueShifting language from “perfect” to “good enough” reduces anxiety and reframes completion as a win.Add a sticky note on your workspace: “Good enough wins the day.”
8Celebrate the finish lineCelebration creates a positive reinforcement loop that the brain associates with ending a task.Schedule a 10‑minute “launch toast”—a coffee break, a quick walk, or a team shout‑out.
9Separate creation from evaluationEditing while you create clouds judgment; separating phases restores flow.Use a timer: 25 min “create,” then 5 min “no edit—just observe.”
10Practice “Version Mortality”Accept that every version will die; the next one will replace it.After you ship, archive the file with a note: “Version X – retired 2025-10-22.”

4. A Mini‑Exercise: The “One‑Pass” Challenge

  1. Pick a small project (a blog post, a slide deck, a short code snippet).
  2. Write a “Definition of Done” with exactly three bullet points.
  3. Set a timer for 45 minutes and work without opening any editing tools or feedback channels.
  4. When the timer ends, stop—no matter how incomplete it feels.
  5. Do one final, 5‑minute review against your checklist. If it meets all three points, hit “publish.”

Result: You’ll experience how much you can accomplish when you deliberately stop editing. Most people are shocked to find the output already valuable.


5. When “Done” Isn’t a Destination, It’s a Habit

The goal isn’t to become a sloppy producer; it’s to become a deliberate one. By embedding the practices above into your daily workflow, you turn “finished” from a rare event into a reliable habit.

Takeaway: The compulsion to edit forever is a symptom of abundant tools, cultural perfectionism, and endless feedback. The antidote is structure: clear deadlines, explicit “done” criteria, and a finite number of revisions. When you give yourself permission to close a project, you free mental bandwidth for the next creative spark.


6. Closing Thought

Imagine a shoreline where the tide recedes just enough to reveal a clean, straight line in the sand—a line that says, “We built this, and we’re proud of it.” That line isn’t a mistake; it’s a statement.

The next time you feel the urge to keep polishing, ask yourself:

“Am I adding value, or am I just keeping the tide from coming in?”

If the answer leans toward the latter, it’s time to step back, declare it done, and let the next wave of ideas wash onto the beach.

Happy creating—and happy finishing!


Feel free to share your own “done” rituals in the comments. Let’s build a community that celebrates completion as much as it does creation.

‘Sunday in New York’ – A beta reader’s view

I’m not a fan of romance novels but …

There was something about this one that resonated with me.

This is a novel about a world generally ruled by perception, and how people perceive what they see, what they are told, and what they want to believe.

I’ve been guilty of it myself as I’m sure we all have at one time or another.

For the main characters Harry and Alison there are other issues driving their relationship.

For Alison, it is a loss of self-worth through losing her job and from losing her mother and, in a sense, her sister.

For Harry, it is the fact he has a beautiful and desirable wife, and his belief she is the object of other men’s desires, and one in particular, his immediate superior.

Between observation, the less than honest motives of his friends, a lot of jumping to conclusions based on very little fact, and you have the basis of one very interesting story.

When it all comes to a head, Alison finds herself in a desperate situation, she realises only the truth will save their marriage.

But is it all the truth?

What would we do in similar circumstances?

Rarely does a book have me so enthralled that I could not put it down until I knew the result. They might be considered two people who should have known better, but as is often the case, they had to get past what they both thought was the truth.

And the moral of this story, if it could be said there is one, nothing is ever what it seems.

Available on Amazon here: amzn.to/2H7ALs8